Lunchbox Labs: October 2012

October 12, 2012

Southern California

One Ghost Industries is very pleased to announce three of our strategic partners in racing: Little Black Robot, Industry Nine Componentry and Ryders Eyewear.

Over the last six years of operations, One Ghost Industries has made an amazing rise to the top of the sport with its strong grassroots marketing and even stronger professional factory race program and they show no signs of stopping for 2013.

With the introduction of their newest race-oriented bikes the Musashi DH-1 and the Longbow SD-1 they are poised to take the lead in bike industry innovation and domination of Gravity Mountain bike sports.

It is because of this prowess and quick rise to stardom that OG-I is proud to announce the partnership between Little Black Robot, Industry Nine Componentry and Ryders Eyewear (who all will be joining the already existing partners of Shimano, Kali Protective, Feedback Sports, Pedro’s Tool Systems, Continental Tires, ODI Grips, SDG Saddles, cSixx Components and Candy Component Group).

“I am so stoked on these new partnerships!” David Meredith said about the new program, “All of these companies represent the core values of One Ghost Industries: honor, integrity, pure of heart and emotion, strength in resolve and the finest customer service plus they are all small, family and rider owned companies just like we are. The marketing possibilities are endless and we are creating a real powerhouse of a race program because of our new partnerships” Meredith added.

About Little Black Robot (www.littleblackrobot.com):

Little Black Robot is here to serve you! Our mission is to cherry pick the best electronics and accessories and bring them to you. We look for products that combine smart design & creative style with reliable function & purpose-driven form. Our customers know they can look to us for the latest in quality, colorful, and clever products. We’re an independently owned and owner-operated small business. And we’re dedicated to helping you navigate the world of small electronics and accessories to get the most out of your iPhone, iPad, and music.

About Ryders Eyewear:

Ryders Eyewear, based in adrenaline sport mecca North Vancouver, British

Columbia puts their backyard to good use testing the endurance and performance

attributes of their eyewear products. Ryders is the leader in the price point

eyewear category, providing quality performance eyewear at an amazing value in

the biking, winter sports and lifestyle categories. For more information on Ryders

Eyewear, visit www.ryderseyewear.com or contact Devon Sibole at Outside PR,

devon@outsidepr.com or 415.561.6267.

About Industry Nine:

            Industry Nine is a small company where 9 people make everything you see. Clint, Jacob, Jake, Keith, Ricky, Drew, Ted, Dave, Shanna and Chris. That’s it. We are a diverse group with diverse job descriptions. We all wear many different hats here. Marketing, anodizing, and wheel truing might all be in one day’s work –and usually is-.
            One “hat” we’ve all worn is that of a wheel builder. Everyone here has earned their position by building many wheels. Some people have earned that and then some…(Sorry Keith!). What you’re left with is a family of veteran bike mechanics, and with years of experience who all have spoke wrench calluses and an intimate product knowledge to boot.

            A passion for bikes is the one thing we all carry in our job description, and always will. We hope you will see the passion and craft evident in every wheel we make. These wheels are lovingly handmade, by the eight of us. Enjoy!

About One Ghost Industries:

We support our sport, our earth, our friends and causes we know are bigger than any of this. We are conscious, active and organic. We walk the walk and talk the talk and most importantly, ride the trails. Life is too short to drink crappy beer OR ride inferior bikes!

We’ve been in the game for too long and stand behind everything we do. we try to offer superior customer service AND product to back the service up. Once you are a One Ghost Industries owner, you become an OG, one of the family.

Support small, rider owned businesses.